Abans Tea Services

Project ID: CR-2026-BI-049
Client Name: Abans Environmental Services
Designer: Omalka Menuwan
Date: May 2026
Industry: Hospitality & Tourism

Project Details

Project ID: CR-2026-BI-049
Client: Abans Environmental Services
Designer: Omalka Menuwan
Concept Dev
Date: May 1, 2026

Brand Guidelines

Brand Manual Book

Click to view Guidelines

Identity Concept

The Brand Philosophy

The ATS mark combines a steaming teacup with a rising aroma gesture to represent warmth, service and freshly prepared tea. The cup communicates hospitality and comfort, while the flowing steam adds movement and a premium serving experience.

The bold geometric ATS letterforms create immediate recognition and a confident service presence. The supporting Abans Tea Service text balances the identity with clarity and professionalism, while the spaced tagline gives the brand a calm and dependable tone.</p>

Color System

ATS Navy

HEX: #203455 RGB: 32, 52, 85 CMYK: 62,39,0,67 PMS:

Copper Steam

HEX: #B2895D RGB: 178, 137, 93 CMYK: 0,23,48,30 PMS:

Abans Black

HEX: #111111 RGB: 17, 17, 17 CMYK: 0,0,0,93 PMS:

Warm Ivory

HEX: #F8F6F1 RGB: 248, 246, 241 CMYK: 0,1,3,3 PMS: